Google will retire Universal Analytics in July 2023 and replace it with Google Analytics 4 (GA4), Google's next-generation measurement solution. Universal Analytics will continue to collect data until July 2023, and data will be available...

Shopify released several useful updates a few weeks ago. Now it is possible to fill e-store collections and categories with products using even more precise automation. Previously, a similar solution was product tags, but they...

Shopify has made Shopify Flow functionality, previously only available in the Shopify+ package, now available to all other e-commerce packages, except the Shopify Basic package. This is a welcome change, as Shopify Flow offers merchants...

We all know how difficult it is to find the right product from the infinitely long categories of an e-shop with bigger product collections. At the same time, with a convenient collection filtering solution, you...

We have been developing e-commerce sites for years now and to our surprise, there are still a considerable amount of people who are using outdated browsers. You might receive strange emails from them where they...

At Shopify Unite 2021, which took place at the end of June, Shopify introduced a number of exciting updates that will be added to the e-commerce platform during 2021. Let’s take a look at the...

he EU VAT change, which enters into force on 01.07.2021, affects to a greater or lesser extent all e-shops that are serving European customers. Fortunately, Shopify has simplified your life, and the functionalities required by the...

Unfortunately, Shopify’s default functionality does not yet offer customer group-based automatic discounts but allows you to create customer groups (segments) and group (segments) based discount codes. You just have to take into account that the...

The main VAT rate in Estonia is 20%, but there are exceptions. For example, books, magazines, accommodation and certain medicines are currently subject to a 9% VAT rate. You can find more detailed information on...

We have used the free version of Smart SEO to create and manage several e-shops and it is a really good helper. Many time-consuming activities are grouped into one app. It’s an app that helps...