You can find tons of articles and guides on the web regarding different loyalty programs and how they help retain customers in the long run. I agree with them and have experienced the magic of automatic loyalty programs with the Shopify stores that we have…
There can be multiple approaches when it comes to new customer marketing strategies via discount codes. Thankfully Shopify offers different ways to define groups and segments for new customers. in one of our previous articles, we wrote about how to create customer groups and set a…
We have been developing e-commerce sites for years now and to our surprise, there are still a considerable amount of people who are using outdated browsers. You might receive strange emails from them where they point out that your site is not working properly or…
The EU VAT change, which enters into force on 01.07.2021, affects to a greater or lesser extent all e-shops that are serving European customers. Fortunately, Shopify has simplified your life, and the functionalities required by the new regulation are already included in the base functionality…
Unfortunately, Shopify's default functionality does not yet offer customer group-based automatic discounts but allows you to create customer groups (segments) and group (segments) based discount codes.You just have to take into account that the discount does not apply to the customer automatically. The customer must…
The main VAT rate in Estonia is 20%, but there are exceptions. For example, books, magazines, accommodation and certain medicines are currently subject to a 9% VAT rate. You can find more detailed information on VAT rates on the website of the Tax and Customs…
Shopify palub e-poe loomisel paketi valida, kuid seda on e-poega just alustanud kaupmehele tihtipeale üpriski raske teha. Tuleb võrrelda pikka võimaluste nimekirja ja peab mõtlema, mida pooled neist funktsionaalsustest üldse sisaldavad. Lisaks on veel olemas Shopfiy plus ja Shopify lite versioonid, mille kirjeldus võib üldse pea…